10 Eye Popping Art Ad Copy Secrets

Before you do anything else you have to convince your potential customer that they need to click through to your sales page. How do you do that? You need to write convincing copy.
Here are 10 techniques that will get you started.

1. Use a hand written letter on your ad copy instead of text. Write your information on a piece of paper, scan it and publish it on your web page. Adding a personal touch will always increase your sales.

2. Publish testimonials from famous and respected customers who have bought from you. People will think that if these people bought from you, they should also trust your business and purchase your artwork. Make sure to get their permission first.

3. Show progress photos for your artwork. Show them photos of you creating the artwork and then beside it, show the picture of the completed artwork. This makes people feel that they are dealing with an artist who knows their craft.

4. Include an article or review that has been written about you or your business. This will show people that your business is respected and will increase your credibility.

5. When you offer free bonuses, also list the dollar value beside each bonus. People will feel they're getting a good deal and it will increase the value of your product. i.e a report on how to properly display their art so they will have many years of enjoyment.

6. Hire a famous person to endorse your product or service. Make sure the person is well known to your target audience. Include their picture and statements on your ad copy.

7. Include your own picture on your web site. This will show people that you're not hiding behind your ad copy and will increase their trust. Also, include your contact information below the picture and a brief statement or quote.

8. Tell your potential customers on your ad copy that you will donate a percentage of their purchase price to specific charity. This will show them you really care about the people. They may just buy your product to donate to the charity.

9. Ask your potential customers plenty of yes and no questions in your ad copy. The questions should remind them of their decorating needs, and make them think about what will happen if they don't purchase your product.

10. Tell your potential customers they will receive a free prize if they find the five words in your ad copy that are misspelled or spelled backwards. The longer you can keep someone reading your copy the greater chance of them purchasing. This one sounds a bit far fetched, but it keeps people on your site. Contests always work well.

 

 
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